🏳️‍🌈🏳️‍🌈 AMS Pride 2024: Together XXX 🏳️‍🌈🏳️‍🌈

Come celebrate PRIDE 2024 with us in Amsterdam! Our theme this year, TOGETHER, couldn’t be more appropriate for the canal parade coming up on Saturday on August 3rd. MR. is celebrating PRIDE and we’re also celebrating over a year in our new space: House of Riegillio just a few blocks from the parade route! 

On Saturday, the canal parade is KING/QUEEN! But the rest of the city is alive with parties, concerts, DJs and general party vibes as the parade winds itself through the city center via the canal belt. The Prinsengracht(canal) is the place to catch all the colorful floats, making their way through the canals..topped with party people, decked out in crazy costumes, make-up and bumping party music. A hedonistic display that is fueled by the cheers of the crowds, from observers young and old!

After the parade, the party doesn't stop - crowds move throughout the city to watering holes, block parties and concerts until late in the evening. Amsterdam PRIDE is a marathon...not a sprint!

Visit The House of Riegillio at Reguliersdwarsstraat #39, just a few minutes walk from several areas on the parade route. Reguliersdwarsstraat is the 'gay street' of Amsterdam, lined with shops, bars and clubs to keep your PRIDE party going strong! House of Riegillio has created a special PRIDE collection especially for 2024! Gezellig!